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Credera

Architect, MarTech - Customer Data Platform

Posted 2 Days Ago
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Hybrid
Chicago, IL
150K-165K
Senior level
Hybrid
Chicago, IL
150K-165K
Senior level
The Digital Architect designs scalable MarTech solutions, leads development initiatives, and collaborates with clients to implement customer data strategies, ensuring data privacy and compliance.
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Credera is a global consulting firm that combines transformational consulting capabilities, deep industry knowledge, AI and technology expertise to deliver valuable customer experiences and accelerated growth across various industries. We continuously evolve our services to meet the needs of future organizations and reflect modern best practices. Our unique global approach provides tailored solutions, transforming the most influential brands and organizations worldwide. 

Our employees, the lifeblood of our company, are passionate about making an extraordinary impact on our clients, colleagues, and communities. This passion drives how we spend our time, resources, and talents. Our commitment to our people and work has been recognized globally. Please visit our employer awards page: https://www.credera.com/awards-and-recognition. 

Job Description:

Digital Architects work directly with clients and stakeholders to design highly usable, scalable, extensible, and maintainable solutions. They are hands-on from proposal to development to deployment and responsible for first level escalations.

A Digital Architect is expected to maintain an ongoing knowledge of the digital landscape including top platforms, emerging trends, AI impacts, etc. Senior Digital Architects are also expected to be knowledgeable about marketing operations, data, channel orchestration, and common use cases marketers are seeking to implement. They are passionate about their work, self-motivated, detail oriented, team-oriented, excellent communicators and have excellent problem-solving abilities. They will deal with highly ambiguous problems, take responsibility for finding solutions, and will drive towards simple solutions to such complex problems.

The Digital Architect is an integral part of the Credera Digital team who participates in growing the Practice with strategy formulation, team building, mentoring and recruitment.

  • Participate in the sales cycle as needed
  • Meet with clients to determine business, functional, and technical requirements to design the technical roadmap to deliver secure, compliant MarTech solutions based on best practices
  • Translate business requirements into component-based framework solutions while working with a broad set of stakeholders
  • Perform analysis, design, customization and configuration for data migration and integrations
  • Participate in and/or lead efforts of full lifecycle development in a mixed environment to support / make new enhancements and automate existing applications
  • Ability to define the system landscape, to identify gaps between current and desired end-states
  • Troubleshoot key implementation issues and drive to successful resolution
  • Establish client relationships as a trusted advisor while providing first level escalation for client concerns and share key milestone celebrations with the team
  • Communicate effectively within a globally distributed team
  • Document best practices and operational procedures

Basic Qualifications:

  • Degree in Computer Science, Engineering, Mathematics, MIS, or a related field
    • One of more specialized certification preferred
  • Minimum 5 years of hands-on experience designing, enabling, and optimizing Marketing Technology systems
  • Experience leading teams to create personalized experiences that drive customer and business outcomes
  • Thrive in a fast-paced, client-facing role, delivering high-quality work under tight deadlines
  • Strong communication and interpersonal skills, engaging both business and technical stakeholders
  • Ability to prioritize tasks, solve problems analytically, and adapt to new technologies and processes
  • Proven leadership and collaboration skills, fostering strong relationships with clients and team members
  • Creative thinker who values diverse perspectives and innovation

Role Requirements:

Customer Data Platform Experience (3+ years required)

  • Architect and implement CDP solutions for real-time customer data unification, segmentation, and activation
  • Design scalable, compliant data pipelines integrating CDPs with CRMs, analytics, marketing automation, and personalization platforms
  • Lead data ingestion, transformation, and activation using ETL, Reverse ETL (Hightouch), and data warehouses (Snowflake, BigQuery, Databricks)
  • Drive identity resolution and customer profile stitching across first-party, third-party, and offline data sources
  • Collaborate with marketing, analytics, and engineering teams to align CDP strategy with business objectives
  • Ensure data privacy, security, and compliance with GDPR, CCPA, HIPAA, and other regulations
  • Optimize real-time and batch data processing for personalization, audience segmentation, and journey orchestration
  • Deep expertise in customer identity resolution, profile unification, consent management, and data governance
  • Experience with event-based, streaming, and batch data processing in CDPs
  • Skilled in designing data models for unified customer profiles in Snowflake, BigQuery, Redshift, or Databricks
  • Strong understanding of data lakes, warehouses, and real-time event streaming (Kafka, Kinesis, Pub/Sub)
  • Experience integrating CDPs with marketing automation platforms (Adobe Journey Optimizer, Salesforce Marketing Cloud, Marketo, Braze)
  • Expertise in real-time personalization, journey orchestration, and omnichannel customer engagement
  • Proven ability to define CDP architecture roadmaps, best practices, and governance policies

Additional MarTech and / or Commerce Experience (2+ years) required

Relevant experience in one or more of the following:

       MarTech Development

  • MarTech Platforms: 
    • CMS (Contentful, AEM)
    • CRM (SF Service Cloud, SF Sales Cloud)
    • Marketing Automation (SFMC, Braze)
    • AdTech (SF DMP, AppsFlyer)
    • Analytics & Reporting (Adobe Analytics, GA4, GTM, Tableau, Looker)
  • Experience building various bespoke solutions across multiple platforms & custom applications

      Commerce Development

  • Commerce Platforms: Broadleaf, Shopify, Adobe Commerce, Etc.
  • Product Development: internal search, payment processing, pim, oms, etc.

      MarTech & Commerce Strategy

  • Breadth of understanding across the full scope of both MarTech and Commerce ecosystems
  • MarTech Assessment, gap analysis, and roadmap strategy
  • Commerce Assessment, gap analysis, and roadmap strategy

Compensation:

The salary range listed is for informational purposes. Credera treats all applicants as individuals taking into consideration but not limited to their professional and academic experience, specialized training, certifications and associated responsibilities as it relates to our specific industry. The salary range listed is just one component of our total compensation package for each unique employee.

Salary: An estimated base salary of $145K – 160K is anticipated for this role in the US.

 

Learn More: Credera is part of the Omnicom Precision Marketing Group (OPMG), a division of Omnicom Group Inc. OPMG is a global network of agencies that leverage data, technology, and CRM to create personalized and impactful customer experiences. OPMG offers a range of services, such as data-driven product / service design, technology strategy and implementation, CRM / loyalty strategy and activation, econometric and attribution modelling, technical and business consulting, and digital experience design and development.   

Benefits: Credera provides a competitive salary and comprehensive benefits plan. Benefits include health, mental health, vision, dental, and life insurance, prescriptions, fertility and adoption benefits, community service days, paid parental leave, PTO, 14 paid holidays, matching 401(k), Healthcare & Dependent Flexible Spending Accounts, and disability benefits. For more information regarding Omnicom benefits, please visitwww.omnicombenefits.com 

Hybrid Working Model: Our employees have the flexibility to work remotely two days a week. We expect team members to spend three days in person, with the freedom to choose the days and times that best suit them, their project, and their teams. You'll collaborate with your project team to balance flexibility with the benefits of in-person connection, delivering outstanding results for our clients. The Why: In-person engagement is essential for building strong relationships with clients and colleagues. It fosters trust, encourages learning, and helps us grow as consultants and professionals. 

Travel: For our consulting roles, our goal is to minimize travel, and most projects do not require extensive travel. While some projects may involve up to 80% travel for a period, the annual average for team members is typically 10%–30%. We take a personal approach to travel by considering your submitted preferences when assigning roles. 

All qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity, sexual orientation, national origin, age, genetic information, veteran status, or disability.   

Credera will never ask for money up front and will not use apps such as Facebook Messenger, WhatsApp or Google Hangouts for communicating with you. You should be very wary of, and carefully scrutinize, any job opportunity that asks for money prior to starting and/or one where all communications take place exclusively via chat.  

Top Skills

Adobe Analytics
Adobe Commerce
Adobe Journey Optimizer
Aem
BigQuery
Braze
Braze
Broadleaf
Contentful
Customer Data Platform
Databricks
ETL
Ga4
Gtm
Kafka
Kinesis
Looker
Marketo
Pub/Sub
Reverse Etl
Salesforce Marketing Cloud
Sf Sales Cloud
Sf Service Cloud
Sfmc
Shopify
Snowflake
Tableau

Credera Chicago, Illinois, USA Office

225 N Michigan Ave, Chicago, IL, United States

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